Matrix-style survey questions
Hi all. At Brighton & Hove we have a new engagement platform for the council (Citizen Lab) and we are having trouble with ‘matrix questions’ i.e. one question on the top axis and one on the side axis eg mode / frequency type questions – see example below. In the DfT guidance on surveys these are suggested (in their droves), and we have used them for many transport surveys for many years.
However we are starting to come across issues with these in that a) Citizen Lab doesn’t currently support this type of question (it is in development apparently) and b) colleagues in other parts of the council are raising in terms of accessibility issues (not good for screen readers and not good for those with autism/ADHD - from personal experience of these staff members). We haven’t got an agreed approach going forward but I wondered if anyone has come across this elsewhere / have any advice on what others may be doing.
Our issue with not having matrix questions is that what was one matrix question then turns into multiple questions which may be more tedious for the respondent. Eg the example attached (from DfT good practices guidance for ATF) would be 8 questions instead of 1 (making an already-long survey even longer).
We have sought advice from ATE who don't have a definitive answer on best practice, with this question style being better for some groups and worse for others.
Welcome any input and discussion on this!
Thanks Joshua, sory I didn't explain very well but the example you post is what I'm talking about as a 'matrix' question. To do this in our platform at the moment we would need to do as separate questions and not in a handy table like this, which is the issue, for some questions this would be about 10 separate questions as opposed to one table / matrix.